
Alex Pemberton
Founder & Strategy Lead
12 years in digital, the last 8 exclusively in UK construction. Previously Head of Digital at a national contractor.
ConstructionWebDesign is a London-based studio of strategists, designers and engineers — working exclusively with the UK construction industry since 2014.
Our founder spent five years inside a national tier-1 contractor’s digital team, watching agency after agency miss the brief — too generic, too slow, too disconnected from how procurement actually works.
In 2014 we set up to fix exactly that. We built a small team that understood CHAS, SMAS, ISO, framework agreements, PQQs and capability statements as well as we understood typography, code and SEO.
Twelve years on, we’ve shipped over 180 websites for UK contractors, builders and housebuilders. Every project starts with the same question: what work do you want next?
Then we build the website that gets it.

12+
Years building for construction firms
180+
UK construction sites delivered
£42M
New tender revenue traced to client sites
4.9/5
Average client rating across reviews
We turn down everything that isn’t a UK construction firm. That focus is the entire reason our clients win.
Our oldest client site has been running for 9 years and is still ranking #1. We don’t do disposable.
No jargon, no smoke and mirrors. We talk like contractors, because that’s who we work for.
A pretty website that doesn’t convert is a failure. We measure ourselves on the work it brings you.
No account managers, no hidden juniors. The people who quote your project are the people who deliver it.

Founder & Strategy Lead
12 years in digital, the last 8 exclusively in UK construction. Previously Head of Digital at a national contractor.

Head of Design
Worked on identity systems for civils, housebuilders and tier-one contractors. Obsessed with brand systems that actually scale.

Lead Developer
Hand-codes every site we ship. Specialist in performance, accessibility and Core Web Vitals tuning.
Construction is a no-nonsense industry. So is the feedback we get.
We had three different websites in five years. None of them brought us a job. The team at ConstructionWebDesign rebuilt ours in five weeks and we won a £4M commercial tender straight off the back of it. Procurement told us our website was the reason we made the shortlist.

James Whitcombe
Managing Director · Brickline & Sons
They actually understand construction. I didn’t need to explain CHAS, SMAS, framework agreements or pre-qualification — they already knew. The site they built has changed the calibre of work we get enquiries for.

Sarah Mendelson
Operations Director · Kettering Civils
Ranked us number one across fourteen towns in six months. We had to hire two more crews because we couldn’t keep up with the leads. Best money we have ever spent on marketing.

Dean Halton
Owner · Halton Roofing Co.

Ready to win the work you actually want?
Book a free 20-minute strategy call. We’ll review your current site, tell you what’s losing you work, and send a fixed proposal — within 48 hours.